Our Story

A man and woman standing outdoors, smiling and looking at each other, with trees in the background.
A woman in a turquoise dress sitting on a ledge in front of a floral arch inside a terminal building, with a sign above that reads 'TERMINAL'.

For over 13 years, I’ve been designing florals that delight.

I founded Pickletown Flower Co. after years of working with dried, fresh, and faux flowers, always after the best materials and design that were flawless with a little personality. Faux is where I landed, and not by accident. I'd worked with all three, and it was the only one that let me give a couple the exact thing they pictured, on the date they chose, in weather nobody can predict.

Ryan and I have been married for over 25 years, and hosting has always been how we bring people together. After careers in education, hospitality, and travel, he joined me full-time in 2026. He handles operations, partnerships, logistics, and install day, which means if you're getting married at the end of a mountain road, he's the one getting your flowers there.

We traded the Rockies for the Smokies, sold our flower truck, and built Flowerlet on a simple belief: the flowers you pictured should be the flowers you get. Three years in, that still holds. If someone has told you that what you have in mind isn't possible or isn't in the budget, I'd like to hear about it.

We can’t wait to meet y’all!

A woman in a green dress is standing amidst pink and peach flowers, smiling and arranging them in an indoor setting.

We design and create faux wedding florals for every part of your day: bouquets, arches, centerpieces, and full installations, each one built with the same care and detail as fresh flowers. 

From your first inquiry, we work with you and your wedding team to bring your vision to life: we talk through your day, design pieces suited to your style and space, and coordinate setup and removal with your on-site wedding team. Couples tell us this process feels collaborative from the very first call. We listen, sketch, adjust, and keep talking until it's exactly right.

Services

Flowerlet is built for the people behind every East Tennessee wedding, the couples planning their day, the wedding planners bringing it together, and the wedding venues hosting it all. We work closely with everyone who touches the wedding experience, collaborating from the first conversation through the final setup, so every floral detail feels like part of one shared vision rather than a separate piece to manage. We also regularly work with out-of-town couples and their planners on destination weddings across the Smokies, and no local knowledge is required on your end. We handle it.

Who We Serve